1. Define the purpose and format It seems pretty obvious but it’s worth having a critical approach to this issue. Formulate your goal as specifically as possible: do you want to convey knowledge to participants; express gratitude to partners; offer guests aesthetic pleasure? The format of the event will depend on the answer: its concept, timing and duration, role distribution within the team, the layout of the hall, sound etc. Try not to get stuck in traditional formats. Take a look at “unconference”, PechaKucha, TED format, thematic brunches, online events, open-air events. What counts is that your format helps to achieve the goal of the event. 2. Pay sufficient attention to planning The plan should include logistics, content and the promotion of the event. Create a document available to the entire team where each member would be able to see the tasks of the others and the big picture. First, prepare a list of the main tasks, and then flesh them out in as much detail as possible in th...